Thirsty Crow
From Concept to Product Success:
Deep Dive into Fundamentals and Technicals
Thirsty Crow
From Concept to Product Success:
Deep Dive into Fundamentals and Technicals
Productology
How Luxury Works: The Art of Aspiration and Belonging
- Psychology
- Luxury
Prosumer: The Boss, The Employee, and The Hacker
- JTBD
- Product Discovery
- Audiences
Cracking the Code: Exploring Monetization Models
- Psychology
- Subscription
- Monetization
Dopamine Delights: Navigating a Hedonistic Society
- Psychology
- Social Media
The Great Customer Experience: Loyalty Economics
- Metrics
- Product Strategy
- JTBD
- User Experience
Gamification: Transform tasks into engaging journeys.
- Psychology
- Product Strategy
- Gamification
Status & Culture: Mysteries of Identity
- Psychology
- Social Media
Biased Customers? No Product-market fit? Avoid Curse of Product Discovery.
- JTBD
- Product Discovery
North Star Metric = Activation + Engagement + Economics.
- Metrics
- Product Strategy
Videos – From 3 hours entertainment to 15 seconds fame
- Psychology
- JTBD
- OTT
TikTok – Attention Factory
- Psychology
- Product Strategy
- Social Media
Subconscious Decision-making → Cognitive or Emotional?
- Psychology
- Design Thinking
Why Consumers Love Subscription – Portfolio Effect?
- JTBD
- OTT
- Subscription
Happy Hormones: Humans-Products Love Relationship Explained
- Product Strategy
- Hunt-Gather
Habit-forming Products: How Variable Rewards Modify Behaviour
- Psychology
- Hunt-Gather
Origin of human desires – Brain, Heart, Guts, Genitals.
- Psychology
- Desires
User behaviour based on Intent & Time
- Product Strategy
- Monetization
Understand Customer Switching Behavior & Define Value Proposition
- Product Strategy
- JTBD
Jobs-to-be-Done: Structuring Product Opportunity
- Psychology
- Product Strategy
- JTBD
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Data Behaviorism
Secret to Publishers’ Advertising Success → Identify & Leverage Intent data
- Psychology
- Intent-Interest
- Adtech
Stop fixating on “Brand vs Performance” Advertising; Provide Ad-Utility instead
- Intent-Interest
- Adtech
- Analytics
Measurements vs Metrics: Ensure Right Product Analytics
- Metrics
- Analytics
Future of Adtech: Why combination of AI, blockchain & marketplace is a winner?
- Data Sharing
- Adtech
- Privacy
Advertising in Privacy-centric era: Which ID-system & data-sharing model is a winner?
- Data Sharing
- Adtech
- Privacy
More clicks or Better clicks? (Intent vs Expectation)
- Metrics
- Psychology
- Intent-Interest
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Design Sense
A Scientific Look at the Creative Mind: The Dopamine Connection
- Psychology
- Creativity
- Dopamine
Subconscious Decision-making → Cognitive or Emotional?
- Psychology
- Design Thinking
Metaphors: Organize Design Thinking for Paradigm Shift
- Psychology
- Design Thinking
Understanding Mental Models & its value in Product Development
- Psychology
- Design Thinking
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Reviews
Decoding “Human OS” with Cipolla’s 5 Laws of Human Stupidity
- Psychology
- Product Strategy
Why do certain Products/ Ideas catch on? Psychology of “Going Viral”
- Product Strategy
- Word-of-mouth
Reddit: From ‘Social News Site’ to ‘Social Media Platform’
- JTBD
- Social Media
TikTok – Attention Factory
- Psychology
- Product Strategy
- Social Media
Flipkart – Big Billion Startup Story
- JTBD
- Hunt-Gather
- Ecommerce
Twitch Algorithms – Stream Smarter and Earn Money
- JTBD
- Monetization
- Gaming
Privacy 3.0: Balance between Innovation and Accountability
- Data Sharing
- Privacy
BigBasket – India’s largest Online Supermarket
- JTBD
- Ecommerce
Foursquare – Turn life into a game.
- Social Media
The Airbnb Story
- JTBD
- Social Media
The Four: DNA of Facebook, Amazon, Apple, and Google
- Desires
- Hunt-Gather
- Ecommerce
Instagram ‘No Filter’ – Come for the tool, Stay for network
- Psychology
- JTBD
- Social Media
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